Xero’s Growth Strategy – How they acquired 350k users in the last 12 months
20 Nov 2018 by Tam Al-Saad
Xero has more than 1 million users and still grew 30% in the last 12 months. Here’s how they did it
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5 new growth tactics from koala.com
17 Oct 2018 by Duncan Jones
Koala's growth team have taken their marketing strategies to the next level since we first audited what they were up to. Find out 5 new tactics they're now using to successfully grow.
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From Zero to $13 Million in 12 months – Koala’s Growth Strategy
26 Jun 2018 by Alex Cleanthous
Koala.com reached $13 million in revenue in 12 months from a standing start. This is a full analysis of the growth drivers they used to do it.
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Kabbage.com – the Growth Strategy of a Billion Dollar Fintech Startup
26 Apr 2018 by Alex Cleanthous
Kabbage have provided over $4 billion of funding to more than 100,000 small businesses in the US, and are now worth over $1.3 billion. Here's how they did it...
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A Review of Aldi’s Online Marketing Strategy
17 Nov 2015 by Ben Fitzpatrick
A review of Aldi's online marketing strategy including what they're doing right, what they're doing wrong, and what they can improve.
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